Netflix stock is up 40% in 2015 alone! But, analysts are wondering whether all the hype about the stock is straying away from the company’s real value.

Netflix is an online streaming service where users pay a monthly subscription fee to keep watching their favorite movies and TV shows. That being said, most users can’t find all the content they desire at Netflix alone. Other streaming services, like Amazon.com, often offer the titles that Netflix has not been able to acquire the streaming rights for.

As we proceed into the digital age, online streaming sites are becoming the new “Cable Network Channels.” Much like HBO, ESPN, or FOX, need to fight for the attention of viewers, Netflix needs to constantly acquire new content in order to keep their viewers occupied and satisfied.

According to the latest stats, the average Netflix user streams 87 minutes of video per day. According to most financial analyst calculations, the company is currently worth around $20 billion.

In recent developments, Netflix bought the exclusive rights of the theatrical release and streaming service of a new film called “Beasts of No Nation.“ A number of theaters are already throwing their hands up in protest because Netflix plans to offer the film for online streaming at the same time of its theatrical release.

Amy Kaufman, the producer of Beasts of No Nation, is quite satisfied with the decision to put the hands in Netflix hands, saying: “This movie will have the muscle of Netflix behind it. It will definitely be seen by a lot more and different kinds of people through Netflix than it would have through a traditional platform.”